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Last Updated: July 21, 2026
Save More on Your Next General Motors Vehicle Purchase
General Motors is one of the world's largest automobile manufacturers, producing trusted brands like Chevrolet, GMC, Buick, and Cadillac. Through the GM College Discount Program, eligible students and recent graduates can enjoy exclusive savings on select new vehicles.
If you're enrolled in college, graduate school, nursing school, or have graduated within the last two years, you may qualify for GM Preferred Pricing on eligible current model-year vehicles. This special price is lower than MSRP and can help you save hundreds or even thousands on your purchase or lease.
"Compare student pricing before buying a new car."
Join GM Rewards for free to earn points on eligible vehicle purchases, accessories, OnStar plans, and certified services. Redeem your points toward future GM purchases while enjoying member-only benefits and exclusive offers.
Subscribe to GM's newsletter to receive updates on new vehicle launches, special offers, rewards, and exclusive promotions. It's an easy way to stay informed about the latest opportunities to save.