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WHOOP is dedicated to unlocking human performance and healthspan by giving people deeper insights into how their bodies function. Founded by athlete Will Ahmed, WHOOP was created after years of research into training, recovery, and physiology, leading to the most advanced wearable on the market. By tracking key metrics like sleep, strain, recovery, heart rate, and heart rate variability 24/7, WHOOP empowers individuals to optimize performance, prevent injury, and improve overall well-being, helping them reach their highest potential physically, mentally, and emotionally.